Plastic-Free YYC is a nonprofit focused on inspiring individuals, collaborating with businesses, and encouraging governing bodies to evoke change and eliminate waste. Our team focuses on community engagement to share our messages and goals. We invite all Calgarians to get involved and join us in any capacity they can!

Our Vision: 

We envision Calgary to be first major prairie city to be plastic-free. 

Our Mission:

Providing local and global information to live a plastic free lifestyle, as well as show through education how plastic affects all organisms and ourselves. The plastic-free movement tends to be more prominent in coastal regions therefore this organisation aims to bring awareness to all “land-locked” citizens.

Our Values: 

Integrity ~ Education ~ Inclusion ~ Community ~ Collaboration 

Plastic Free YYC operates within the traditional territories of the people of the Treaty 7 region in Southern Alberta and within the home of the Métis Nation of Alberta, Region III.


Our Three-Tiered Approach

Inspiring Individuals

We strive to help Calgarians learn how to lead a plastic-free lifestyle! Our team works to encourage individuals to reduce their single-use and eliminate waste by sharing unique information and solutions. We create unique, interactive forums for all Calgarians to attend and learn about the effects of plastic on our health and our environment. Including local clean-ups, educational workshops, documentary screenings, special speaker events, attending local fairs/festivals and more!
Click here to learn more and get involved.

Collaborating with Businesses

Our team of sustainable experts works with businesses and industry to assist in creating waste-free and plastic-free business solutions. By collaborating with us, businesses can engage with and give back to the community. Businesses can partner with us through local campaigns, workshops or special events, waste-free consultations, sponsorship, and more.
Discover the value this provides, to not only to your customers, but also to your key stakeholders, learn more here.

Working with Government

We believe advocacy and policy change are a major part of creating change in our community. Our team has developed a positive relationship with both municipal and provincial leaders, as well as city officials. By working collaboratively with our leading decision makers, we have the opportunity to create the changes needed for a clean, waste-free city. We focus on constructive conversations with these leaders, using our strategic community campaigns as a platform for the discussion.
Read more about our waste-free campaigns, here.


Our Story

At the beginning of 2017 co-founder, Briana, created a simple website to share concerns about plastic waste in her city.  For many years she saw this missing puzzle piece in the fight against plastic to save our oceans: awareness of plastic pollution in our oceans as seemed to be lost on landlocked cities and the people that lived in them. Populations living far away from any coastline or major body of water are not exposed to the true affect plastic waste has on our oceans. To help shed light on the issue and promote awareness through education and simple blog posts, Plastic-Free YYC was born.

Through social media, co-founders, Isabelle Couture and Briana Loughlin found each other and began collaborating on Plastic-Free YYC initiatives in late 2017.  Both passionate about reducing waste, specifically plastic waste, they worked together to promote this movement in Calgary. Focusing on partnership, and communication with differing individuals, they wanted to ensure the conversation around and the solutions for plastic pollution is inclusive. It did not take long for the duo to multiply and become a thriving community! Plastic-Free YYC is now a well-rounded team of talented and passionate individuals, dedicating their skills and efforts to the cause.

Plastic-Free YYC had sparked a well-needed conversation about single-use plastics in Calgary. The organisation has now become a well-known group, becoming noticed not only in Calgary, but across Canada. The group continues to focus on fighting plastic pollution, while promoting waste reduction before it starts.

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